As the year 2023 continues to unfold, we see more and more makeup products that have revolutionized the makeup industry. From luxurious foundations that flawlessly transform complexions to stunning eyeshadow palettes that allow us to express ourselves, the cosmetic industry continues to exceed my expectations each and every year. That being said, there are still a lot of products that have been around for years that are still my holy grail.
If you’re looking for some new products to try this year or just looking to determine if there’s something better out there than what you’re using at home, this blog is for you. Today we’re going to discover the most must-have products in the beauty industry so that the next time you’re shopping for makeup, you’ll know exactly what you need.
Without further ado, here are the most must-have makeup products in 2023:
All products featured on BiedazzleBeauty were personally tried and independently selected by Ashley. However, when you buy something through our retail links, we may earn an affiliate commission.
Best Eyeshadow Primer – Urban Decay Eyeshadow Primer Potion (Original)
I have literally been using this product every day since 2007 when I first started really concentrating on eye makeup and have yet to find anything better. And trust me, I have tried! I have explored so many other brands when it comes to eyeshadow primer and this is the only one that does not make my eyeshadow crease in the heat, especially in the Florida sun! Urban Decay Eyeshadow Primer Potion truly keeps my shadow in place from morning to night and I cannot say enough good things about it. A necessary item to have especially when you’re traveling!
Best Eyeshadow Palette – Anastasia Beverly Hills Modern Renaissance Eyeshadow Palette
This palette has a ton of hype surrounding it and it’s for a good reason. I continue to reach for this palette most days when going to work or when going out to dinner with my husband because it is so versatile. The palette includes 14 highly pigmented matte and metallic shades ranging from nude to deeper berries and is a true staple in any makeup lover’s collection. A must-have!
Best Mascara – Diorshow Mascara
Each year I purchase the Sephora Favorites Mascara set to try out all of the latest and greatest mascara everyone is talking about. But no matter what, each year I continue to go back to this one. I have definitely found a few others that I will purchase because they are nicer to my wallet but if we’re truly talking the best, nothing makes my lashes look fuller or longer than Diorshow. If you’re looking for value at a lower price, check our “Top 5 Drugstore Mascaras in 2023“!
Tip: I will typically purchase this each year around Christmas time when they release a set of two that’s close to the price of purchasing just one. We always love a good sale! Visit Sephora by clicking HERE.
Best Eyeliner – Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil
Urban Decay is the first brand to make our list twice but this eyeliner is seriously the best. I hate liners where I’m sitting there going back and forth with the pencil over and over again to get the look I’m going for, with Urban Decay, one line and I’m done. It’s so easy and it stays on my waterline all day. I prefer the shade Zero but will occasionally grab shade Uzi when I’m looking to incorporate some glitter on a fun night out.
Best Brow Pencil – Benefit Cosmetics Precisely, My Brow Pencil Waterproof Eyebrow Definer
It’s no secret that there are really two brands that take the cake when it comes to brows – Benefit and Anastasia Beverly Hills. I used to swear by Anastasia’s Brow Wiz until Benefit came out with this pencil. I’ve found it’s a lot quicker and easier to fill in my brows with this pencil and it doesn’t dry out as quickly. The shade range is also wider so I’m able to find one that matches more closely to my natural color.
You may purchase it at Sephora by clicking HERE.
Best Brow Gel – Anastasia Beverly Hills Strong Hold Clear Brow Gel
The first thing I love about this is that it’s clear and I don’t have to worry about it matching my natural shade, it’s universal. It also holds my brows in place all day and will not move. It has a chamomile formula which makes it feel great as well, other gels that I have tried feel hard and crunchy throughout the day and I hate walking around feeling like I can’t move my face around. With the Anastasia Brow Gel, I don’t even notice I’m wearing anything! Another item that has to fly with me during vacation!
Best Primer – Smashbox Photo Finish Smooth & Blur Oil-Free Primer
This is a clear primer that smooths your skin reducing the appearance of fine lines and minimizes pores. It also prolongs the wear of your makeup to help you look like you just applied your foundation even if it’s been 8 hours. It’s super lightweight and a little goes a long way making it a great and solid purchase.
You may purchase this item at Sephora by clicking HERE.
Best Foundation – Fenty Beauty by Rihanna Pro Filt’r Soft Matte Longwear Liquid Foundation
With so many celebrities in the beauty space these days, it’s sometimes hard to tell if a product is actually good or just has a huge fan following because of who created it. Rihanna truly hits it out of the park with most Fenty products and easily has the best celebrity line out there. This foundation has been my go-to since I first tried it because it really is long-wearing and does not budge. I also have not found anything else that has this many shades. Thanks, Rihanna!
Love it? You can purchase it at Sephora by clicking HERE.
Best Setting Powder – Tatcha The Silk Powder Protective Setting Powder
I know you might be surprised not to see some other big-name-setting powders on this list that everyone is talking about. If you look at the ingredient list of some of the most popular setting powders, you will see that the number one ingredient is talc. If you have sensitive skin, talc can cause some irritation and there are a lot of other studies surrounding if it’s safe to use. Tatcha’s setting powder is talc-free and really gives the same effect as all the other popular powders out there providing a translucent soft-radiant finish while protecting your skin.
Best Bronzer – Anastasia Beverly Hills Powder Bronzer
I love that this bronzer provides a super natural look and is very buildable. It currently comes in six different shades all in a matte finish. Another thing I love is that it’s large enough compact that I can actually get my brush in it. There is nothing I hate more than buying a bronzer palette where the pan sizes are too small for my contouring brush.
Best Contour Stick – Makeup by Mario SoftSculpt Shaping Stick
This contour stick is dual-ended and dries down to a matte finish. Some cream products can be more difficult to work with than powder but this one is truly effortless. If you’re a beginner or a pro with cream products, you can’t go wrong with this contour stick. If you’re looking for other great Makeup by Mario products, visit “The Best 5 Makeup by Mario Products in 2023” list!
This item is available at Sephora by clicking HERE.
Best Powder Blush – Hourglass Ambient Lighting Blush Collection
I can’t tell you how many times I have hit pan on this blush. I absolutely love it! This blush combines the brand’s popular highlighter with a blush to give a flushed radiant glow. I’m so obsessed with this, specifically the shade Mood Exposure. I also own and tend to use Dim Infusion often during the summer. These are a must-have for every collection.
We love it too. You can purchase it at Sephora by clicking HERE.
Best Highlighter – Rare Beauty Positive Light Silky Touch Highlighter
I have not stopped using this highlighter since I purchased it during the spring Sephora savings event. I’ve been using the shade mesmerize and I have never seen anything quite like it before. I’m dying to get my hands on the other shades. Although it’s a powder formula, I feel like it looks more like a cream on the skin and gives an instant glow.
You may purchase it at Sephora by clicking HERE.
Best Lipstick – PAT McGRATH Labs MatteTrance™ Lipstick
Pat McGrath is so far above every other lipstick out there in every way. There’s no cracking or flaking. It’s advertised as long-lasting and it really is long-lasting without feeling dry and it never smudges. There are so many great shades to choose from whether you’re looking for a nude or something more bold.
Best Lip Gloss – NYX PROFESSIONAL MAKEUP Butter Gloss
I probably own 7 or 8 different shades of these and love adding them on top of every lipstick. At just under $5 each they are a steal! These deliver sheer to medium coverage and don’t feel sticky. You will need to reapply throughout the day but I find that’s the case with any gloss.
Best Setting Spray – Urban Decay All Nighter
Out of all the setting sprays I’ve been recommended, this is the only setting spray I feel actually makes a difference and keeps my makeup in place. It doesn’t change the look of your makeup at all, it just helps prolong the wear and will keep your makeup from transferring or creasing.
Best Body Spray – Sol De Janeiro Hair & Body Fragrance Mist
I’m so obsessed with these Sol De Janeiro body sprays. All of them smell so great but aren’t overpowering. I love taking these with me on vacation and having them be my signature scent throughout our visits.
Thank you so much for taking the time to read my “The Best 17 Makeup Products in 2023”! I hope you found the recommendations helpful and inspiring for your beauty collection. Be sure to bookmark my blog and come back for more. Remember, beauty is limitless, and together we can explore endless possibilities. Thank you again and until next time!